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Press Release

FRAUD WARNING FOR 'SILVER SURFERS'

Equifax highlights risks as it supports Age Concern's myfriends online week

London 17th March 2009 - Online credit information provider, Equifax, fully supports Age Concern's myfriends online week, which runs from 16-20th March, aimed at encouraging older people to enjoy social networking sites. This initiative hopes to promote the benefits of social networking, but Equifax also warns third agers to be vigilant when online and ensure they protect their personal information to prevent becoming a victim of fraud.

A recent Age Concern[1] poll reveals that only one in six people aged over 55 have used a social networking service such as Facebook, Skype, Twitter or Youtube. However, earlier research by the charity found that two thirds of 'silver surfers' found going online improved their lives.

"Equifax[2] research shows that of those third agers using social networking sites, 90% have included their full name, 63% an email address and 27% their date of birth," explains Neil Munroe, External Affairs Director for Equifax. "In addition 36% have included work information and 50% personal photographs, while a shocking 18% of over 50s included their address on social networking sites.

"The social networking craze is a dream come true for ID fraudsters. They only need a few pieces of key information to steal someone's identity, so it's important that the over 50s are aware of the threat and know how to protect themselves. It is essential that consumers consider the security of their identity at all times. People can still make the most of what social networking sites have to offer, but we advise them to make full use of the privacy settings and ensure they don't supply too much personal information, making it harder for fraudsters at every step."

Equifax Top Tips for Using Social Networking Sites

  • Don't include common verification such as your date of birth or your mother's maiden name
  • Set up privacy on your profile so only close friends can view your information
  • If you are going on holiday or you will be left in your home alone, don't put it on your site. This could leave you vulnerable to break ins
  • Potential partners and employers are often searching names on these sites. Don't put anything on your site which could ruin your chances of a new job or boyfriend/girlfriend
  • Be wary of anyone you meet on these sites. The photo may be deceptive and they may have different intentions

ENDS

For further press information please contact: Elinor Puzey, Louise Fowler, Cecile Stearn or Wendy Harrison at HSL on 020 8977 9132 / Fax: 020 8977 5200 or Email: louise@harrisonsadler.com

[1] The ICM Survey polled 1076 people aged 55+ from February 27th to March 9 2009.
[2] Survey of 739 Equifax customers August 200

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