Analysis and Insight

Real insight into the behaviour of your customers

Make sense of data

We have one of the largest sources of detailed consumer and commercial business data in the UK.

But data is only half the story: it’s the way in which this data is collated and interpreted that helps provide a full view on the consumer, offering insight into consumer behaviour.


“The information Equifax provides is essential to our business. Over the years I have been impressed with the way the team has understood our needs and is working with us to develop exciting improvements in our corporate credit scoring and management information.”  Managing Director, Investec Asset Finance


Learn More

This is our expertise: applying the analysis to the data. The creative minds of our data scientists enable us to uncover the behaviours and trends that may be hard to spot and it’s this that truly adds the value we provide to our clients.

It’s this insight and analysis that helps you to better understand and make informed decisions about the customers you do and don’t do business with.

We have a history of working together with clients to help them make sense of data – both theirs and ours. You will gain insight into the intricate connections we are able to make, which will help you make decisions that drive your business performance.


All of our insight solutions can be configured to the way your business works, and we’ll help you every step of the way to make sure you have everything you need.